PPC Agency Birmingham

If you’re looking for the best, most experienced Pay-Per-Click (PPC) agency in Birmingham, look no further than Ricemedia. Our paid search specialists have managed some of the biggest and boldest campaigns for retailers both across the UK and internationally. Our PPC specialists act as an extension of your existing team, offering advice and management services on all of your existing and future paid campaigns. Client success is at the heart of what we strive for and together, we can drive more revenue through increased conversion rates, giving you a much great return on your investment (ROI).

Our PPC Agency in Birmingham operates predominantly on an ROI-focused approach – We use every tool at our disposal to help our clients reach their growth goals, through channels and platforms such as:

  • Google Search & Shopping Ads
  • Responsive Display, Discovery & Performance Max
  • Microsoft (Bing) Ads
  • Amazon & Apple Search Ads

PPC Agency Birmingham


Pay Per Click (PPC) advertising is a fast-changing practice that requires extensive knowledge of industry-wide trends and platform-specific best practices. Google Ads is by far the largest and most popular advertising platform, however at Ricemedia, we go the extra miile to cover you wherever the opportunities lie, be that Bing, Amazon, Facebook or another channel. We make it our mission to help you get the most out of budgets, by building and restructuring your ad accounts with continual optimisations, making any changes needed in real-time.


The best paid search campaigns track a combination of click through and conversion metrics, allowing you to optimise your strategy as you go. Our aim is always to deliver the highest number of conversions at the lowest cost, ensuring Return on Investment (ROI) is always maximised. Once the perfect strategy is in place, most accounts pay for themselves.  


Our reputation is important to us and we’ve been recognised as one a select few PPC Google Ads Premier Partner agencies based outside of london. Our PPC Agency in Birmingham has direct access to Google’s in-house experts, giving us the edge over our competition and giving our clients even more peace of mind when trusting us to manage large PPC advertising budgets

“After moving to Ricemedia half way through the 18/19 season, we’ve experienced significantly higher engagement and conversion through PPC and paid social channels compared to previous results.”
Digital Marketing Manager
Aston Villa Football Club


+ CPC Conversions

Pay Per Click and Paid Social Campaigns delivering a huge increase in Conversions Year on Year.



We make transitioning your current paid search output to our PPC Agency in Birmingham as seamless as possible. Our paid specialists have been onboarding and supporting clients at our Birmingham PPC Agency for well over 20 years. If you’re wondering how – it’s because we know how to deliver quick results. Building a relationship with our clients is paramount to our overall PPC management approach and understanding their business allows us to build tailored strategies, centered around generating valuable returns.

Ricemedia is a PPC Agency in Birmingham you can trust to deliver incremental results. It’s the reason we work with some of the biggest brands and household names across almost all sectors. We don’t just cater to large organisations though – we also specialise in helping small to medium enterprises (SME’s) scale their PPC advertising to meet their growth goals, no matter how ambitious they seem.


PPC Account Audit.

You already have a PPC campaign running but it’s not delivering the results you want. We’ll look at your campaign to understand what is working for you, what isn’t and provide expert analysis with action points that match your objectives.


Google Search Ads.

The most common form of PPC marketing, Google Search Ads utilises keyword targeting to show text ads on the Google search engine results page for your brand. We will create tailored ad copy to appeal to your desired audience to drive conversions and ROI.



Google shopping is ideal for e-commerce sites who are looking to drive conversions at a lower CPC (cost-per-click) than search engine text ads. Utilising your product feed, Google Shopping allows you to put your products directly in front of potential customers as they browse.



Users don’t always convert when they first visit your site but with the right targeted remarketing campaign, we can bring them back. Find your customers with strong buying potential and market a thorough campaign to entice them to return.



If you’re looking for a powerful, cost-effective direct-response re-marketing strategy, you need  display advertising. We’ll use Google Display Network to promote your brand to your target audience.


Bidding Strategies.

This is your budget and not one penny is wasted in our campaigns. We always optimise your ads to target success and identify poor performing ads and keywords so your budget is spent on maximising engagement. We combine manual account maintenance with Google’s smart bidding strategies to ensure optimum results.


Paid Social.

Our Paid Social Advertising services for Facebook, Instagram, LinkedIn and Twitter will help you increase your brand awareness, sales and re-engage visitors through effective persona identification, targeting, retargeting, campaign creation and management.


Our PPC Agency Birmignham works with some of the best clients around. Fact.

Our PPC agency in Birmingham has worked with the biggest names in the UK and beyond, creating effective paid search campaigns that drive quality leads and increased profits. For over two decades, we’ve built long-lasting relationships with businesses who value the service and results we deliver.


What Clients Say About Our PPC Management Services

The friendly, responsive team has created and executed a number of successful high-profile campaigns and are always willing to try different approaches to get the best results possible whilst being flexible with requests from the club. We look forward to more success in the future with Rice!
Digital Marketing Manager
Aston Villa Football Club
Partner with Rice Media


If you’re looking for a results-driven PPC Agency, Birmingham is home to few agencies with as much knowledge and experience as Ricemedia. By choosing to work with us, you’ll have access to a team of specialists who take pride in creating paid search campaigns guaranteed increase your revenue. If you want a quality PPC advertising campaign or need a complete rebuild of our ad accounts, talk to us today. You can also find out more about our Organic SEO services, if you feel an organic strategy would be better for your business. Call us or fill out the contact form and one of our team will discuss your needs and requirements in detail.

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PPC (pay-per-click) is a form of internet marketing in which advertisers pay a fee each time a user clicks one of their ads.

Paid Search marketing is commonly used as a quick way to gain online visibility for businesses while organic search is worked on as a long term strategy. The most popular forms of PPC include: Search engine marketing, Display, Social media advertising and 能下lol的外围_英雄联盟LVP超级联线上预测胜平负_英雄联盟赛事比分官网中心

PPC allows businesses to be where their customers are at the perfect moment. By bidding on the keywords your customers are searching for, your business can be positioned in the prime position for driving conversions, be them sales, sign ups or calls. Pay-per-click ads commonly appear above organic listings on search engines, meaning potential clients can see your business before seeing your competitors.

The most effective digital marketing strategies utilise both SEO (Search Engine Optimisation) and PPC. By using PPC to gain quick visibility for keywords which are highly competitive organically, PPC can support long term SEO performance and increase online visibility for a business with quick results. 

If PPC landing pages have been optimised for SEO purposes, this commonly leads to lower bids being required on keywords, resulting in lower cost-per-conversions and higher ROIs.